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Bring order to the chaos

Build on a modern, battle-tested foundation — and get back to focusing on what makes your product unique.

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About me

Hey, I'm Jack 👋. I'm a Fractional CTO and Product Engineer, helping VC-backed software startups build and scale.

Over the past 12 years, I've had the privilege to lead product development for a mix of bootstrapped, VC-backed, and Fortune 500 companies — including a few that I founded. I've come to realize that a startup's biggest (only?) advantage is speed — and I'm obsessed with helping startups move faster, while delivering best-in-class experiences.

This resource is the culmination of my learnings, packaged into one, easy-to-follow guide. It is a living, breathing resource, that I continually update as new technologies and best practices emerge. My hope is that it helps you launch your startup fast and confidently.

Build it right the first time

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